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We're making things better for 2020 and beyond. We'll soon start rolling out exciting new branding, including a new parent company, Alpha Vital.
We promise it's still the same Alpha First Aid and Alpha Sport that's been providing top quality service since 1979. Alpha Vital officially brings us all together.
Alpha Vital Icon Explained
Complete Alpha Vital Logo
So the new Alpha Vital company structure is simple, and concise.
Alpha Vital is dedicated to making a meaningful impact on people’s wellbeing. We achieve this with unmatched innovation, thoughtful education and caring, friendly service. Our team supplies and recommends only the best products for our customers’ health, safety and fitness.
Care
Our ultimate goal is to care for, protect and help others. That’s why we always do our best to deliver great value, reliable products and thoughtful advice. You can rely on the Alpha Vital team to listen carefully to your needs and offer compassionate, responsive service.
Integrity
We believe honesty is key to earning our customers’ and suppliers’ trust. We’re proud to operate an ethical business and enjoy working with businesses and individuals who share this value. You’ll get objective and impartial advice and reasonable prices from Alpha Vital.
Teamwork
We know the fastest route to success for ourselves, our clients and suppliers is great teamwork. Through collaboration and partnership, we overcome setbacks and achieve so much more than when working alone. You’ll find Alpha Vital to be genuine team players.
Innovation
Our team is dedicated to continuous improvement, knowledge and innovation. We’re proud of the specialist expertise we have developed and nurtured among the Alpha Vital team. You can depend on us for state-of-the-art products, expert advice, education and support.
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